Judy Foster Davis, Ph.D, is Professor of Marketing and IMC at Eastern Michigan University. She studies IMC strategies, policies, historical and multicultural marketing and marketing professionals of color. A graduate of Howard and Michigan State, she is a member of the Race in the Marketplace Research Network, the Editorial Advisory Boards of Advertising & Society Quarterly and the Journal of Historical Research in Marketing. She has been quoted in the New York Times, LA Times and Washington Post concerning race and marketing. In 2017, her book, Pioneering African-American Women in the Advertising Business: Biographies of MAD Black WOMEN, was published.